Define Your Brand with Exceptional Identity Design

Brand Identity Design: Brand identity design is a comprehensive service that focuses on creating a unified and consistent visual representation of your business. This involves designing elements such as logos, brand guidelines, typography, color schemes, and other visual assets that communicate your brand’s values and personality to your target audience. By ensuring all these elements work together seamlessly, brand identity design helps to establish a strong and recognizable brand image that stands out in the marketplace, fosters customer trust, and enhances your business’s overall credibility.

 

Brand Identity Design – Craft a Visual Identity That Speaks for Your Brand

Lemerit offers brand identity design services that translate your brand strategy into a cohesive and visually compelling system. From logo design to typography, colors, icons, and brand guidelines, we ensure your visual identity communicates clearly across all channels — digital, print, packaging, and environments.

What is Brand Identity Design?

Brand identity design is the visual representation of your brand’s personality, purpose, and positioning. It includes all the visual elements that define how your brand appears to customers — ensuring consistency, recognition, and trust.

Core Elements of Visual Identity

  • Logo Design: Memorable, scalable logos that reflect your values and tone
  • Color Palette: Strategic color schemes that evoke emotion and recognition
  • Typography: Font systems that balance professionalism and uniqueness
  • Iconography: Custom icon sets and design patterns
  • Imagery Style: Photography and visual direction to maintain brand mood

What’s Included in Our Brand Identity Design Services

  • Custom Logo Design – primary, secondary, and icon formats
  • Typography System – headline, body, and UI fonts
  • Color Guidelines – primary, secondary, and background tones
  • Stationery Design – business cards, letterheads, email signatures
  • Social Media Assets – profile and banner images
  • Brand Guidelines PDF – full visual rules for consistent usage
  • Mockups & Use Cases – brand applications across real-world scenarios

Why Brand Identity Design Is Crucial

  • 🔹 Builds Brand Recognition and Recall
  • 🔹 Ensures Visual Consistency Across All Touchpoints
  • 🔹 Creates Emotional Connection With Your Audience
  • 🔹 Elevates Brand Perception & Trust

Our Brand Identity Design Process

  1. Discovery – Understanding your business, audience, and goals
  2. Research – Market, competitors, and trends
  3. Concepts – Multiple design concepts for review
  4. Refinement – Feedback iterations to perfect the identity
  5. Delivery – Final files + comprehensive brand guidelines

Brand Identity Design Packages

  • Starter Kit: Logo, typography, color palette
  • Pro Identity: Includes brand guide and social assets
  • Complete Rollout: Full system + stationery, templates, mockups

Examples of Our Identity Design Work

From law firms in Dubai to fintech startups in Cairo and education brands in Riyadh — our visual identity designs have helped brands stand out globally. View identity case studies.

Frequently Asked Questions

What’s the difference between branding and brand identity?

Branding is the overall perception and strategy of your business, while brand identity is the visual execution — including logo, colors, typography, and guidelines.

Do I need brand guidelines?

Yes. Guidelines ensure that your identity is used consistently across platforms and by all teams, agencies, and printers.

Can I request only a logo design?

Yes. We offer standalone logo design services, but recommend a full identity system for professional consistency.

Call to Action: Let’s Design Your Identity

Technologies we use​ for Brand identity design

A team with good experience and more skills..

Our Brand identity design Portfolio

Take a look at our previous work and feel for yourself our ability to fulfill your desires and contribute to your success as much as possible

Success Style Advertising Agency

Success Style Advertising Agency

Pure Cosma

Pure Cosma

MaxPink Brand

MaxPink

Spring House Hotel - Safaga, Egypt

Spring House Hotel

Abo Al Fotoh Showroom

Abo Al Fotoh

FAQ related to Brand identity design

What is brand identity design?

Brand identity design involves creating a cohesive and consistent visual representation of your business. This includes custom logo design, brand guidelines, typography, color schemes, and other visual elements that communicate your brand's values and personality to your target audience.

Why is brand identity important for my business?

A strong brand identity helps differentiate your business from competitors, builds trust with your audience, and creates a memorable and recognizable brand presence. It enhances your business's credibility and fosters customer loyalty.

What services are included in brand identity design?

Our brand identity design services include custom logo design, brand guidelines, visual assets like business cards and social media graphics, market research, brand strategy, and rebranding services.

How do you ensure the designs are unique to my business?

We conduct in-depth market research and collaborate closely with you to understand your brand values, target audience, and business goals. This ensures that the designs are tailored specifically to your business and reflect its unique personality.

How do I get started with your brand identity design services?

To get started, simply contact us for a consultation. Our expert team will discuss your needs, provide insights, and begin the process of creating a powerful brand identity for your business.

Get started

Take the first step towards a stronger brand identity! Contact us now for a consultation and let our expert team create a unique and impactful brand design for your business. Stand out in the market with a professional brand identity that resonates with your audience.

 

Request a quote for Brand identity design